16th Annual Global CEO Survey


Explore the survey findings

What makes a great leader?

"The leaders who catch my attention are those who form points of view, can effectively communicate those views and then put them into practice."

Why is tax a risk no business leader can ignore?

Tax has become a key part of corporate strategy, risk and reputation - rather than just a financial item.

Explore CEOs' views on the expanding role of tax

What do 1,300 CEOs worldwide say about today's
business challenges and opportunities?

How confident are CEOs in their growth prospects for the coming year?

"We see challenges in 2013 everywhere, but we see opportunities too."

Douglas D. Tough
Chaiman and Chief Executive Officer of International Flavors & Fragances, Inc.

What most concerns CEOs?

"In an interconnected world you are exposed to a greater number of vulnerabilities and externalities. So, whether disruptions occur as a result of geopolitical, climate, or economic conditions, the consequences can ripple through the system and there’s no place to hide."

Peter Tortorici
Chief Executive Officer of GroupM Entertainment Global

How are CEOs improving operational effectiveness?

"Given that the global economy and the global pace of life are getting faster in all aspects, one needs to become more agile and efficient about everything - including running a company."

Anders Nyrén
President and Chief Executive Officer, Industrivärden AB

Where do CEOs see opportunities for growth?

"We try to make sure that we have flexibility such that we can easily change the emphasis of our business to go after those markets where the growth is."

Pertti Korhonen
President and Chief Executive Officer, Outotec Oyj

How are CEOs attracting and keeping more customers?

"Twenty years ago, we were network centric; now we’re consumer centric and we build the network around the consumers' needs."

Alex Arena
Group Managing Director, HKT Ltd.

How are CEOs rebuilding trust with stakeholders?

"We get a license to operate not just from the regulators but also from civil society. To maximise our presence on the ground, we have to meet the expectations of society as a whole."

Piyush Gupta
Chief Executive Officer and Director, DBS Group

How do your views compare to the CEOs in our survey

We interviewed over 1,300 CEOs to find why what they're doing to be agile in a volatile economic climate, turn adversity into opportunity, be more socially engaged, and gain competitive edge. How would you have answered our questions as CEO of your organisation?

Launch the tool
How do your views compare to the CEOs in our survey
Find us on Twitter share Linkedin share Facebook share Youtube share Google+ share

Industry insights

Change industry

Our industry summaries offer sector-specific insights to the Global CEO Survey results.


Select an industry to customise your view of the content


View and download report

Report downloads

Create a customised PDF with your choice of country and industry summaries

View and download reports

Get a local view

Change location
 

United States

Bob Moritz, PwC US Chairman and Senior Partner, shares the 2013 outlook for US business

 
 

Key findings and US CEO views on...

CEO confidence

30% of US CEOs are 'very confident' of revenue growth in 2013 vs. 41% in 2012.
"When people ask me what's going to happen in the next five years, I throw up my hands and say , ‘I have no idea and neither do you.’ How do you cope with that degree of uncertainty? more..."
Peter Tortorici, CEO GroupM Entertainment Global

Strategies for growth

41% of US CEOs see organic growth in the US as their main opportunity in 2013.
"This is the manufacturing heartland. It always has been, and if we can develop [shale gas] resources and take advantage of them, we have an opportunity to see real and sustained growth, more..."
Anthony Alexander, President and CEO, FirstEnergy, Oct. 5, 2012

Making smarter deals

42% of US CEOs plan a domestic acquisition in 2013
"We’re about a $1.5 billion system right now. To compete in this market, we need to probably be in the $3 to $5 billion dollar range.... Therefore, one would think that consolidation more..."
Dr. Larry Kaiser, President and CEO, Temple University Health System

Risk

67% of US CEOs are ‘extremely concerned’ over fiscal deficits/ debt vs. an average of 35% of CEOs globally
"We need to find a way to create trust so that we can look beyond the next year. We need to create confidence and a partnership between government and business, so that CEOs more..."
Larry Fink, Chairman and CEO, BlackRock Inc.

Tax landscape

68% of US CEOs aren't seeing global convergence in global tax and regulatory frameworks

Transforming operations

29% of US CEOs plan to outsource a business process or function.
17% of US CEOs plan to “insource” a previously outsourced business process or function.
"I see more movement toward looking at population health management and the fact that we need to learn how to manage the chronic diseases more..."
Joel Allison, President and CEO, Baylor Health Care System

Managing supply chain disruptions

How flexible is your supply chain? 90% of US CEOs see economic volatility ahead.
"Every crisis is also a learning experience and an opportunity to deepen your crisis management capabilities. But our operations are now scaled so broadly more..."
Peter Tortorici, CEO GroupM Entertainment Global

Talent

68% of US CEOs say fostering a skilled workforce should be a top government priority — but only 3% believe government has been effective in doing so.
"A number of international companies are looking to expand in the United States. We’re well positioned to help Chinese companies, Russian more..."
L. Kevin Kelly, CEO, Heidrick & Struggles

Focus on the customer

63% of US CEOs prioritize growing their customer base, yet only 32% attach the same importance to enhancing customer service.
"Some of the key elements in IFF's success model are based around customer intimacy and consumer insights. It all starts with the consumer — a rich and robust more..."
Douglas D. Tough, Chairman and CEO, International Flavors and Fragrances, Inc.

Sustainability

43% of US CEOs plan to reduce their companies’ environmental footprints in 2013.
"Sustainability is important to our customers, and increasingly it's become very important to our employees who want to see the company as a highly responsible, more..."
Douglas D. Tough, Chairman and CEO, International Flavors & Fragrances, Inc.

Social media

53% of US CEOs say social media users influence their business strategy.
"People are communicating differently today, and I think it's important to stay in touch with the frontlines."
Steve Smith, CEO and President, Equinix, Inc.

Cybersecurity

31% of US CEOs say a cyberattack or major internet disruption is ‘likely to occur,’ compared to 20% of global CEOs on average.
 
 
 

Meet PwC US leaders

Bob Moritz, US Chairman and senior partner

Bob Moritz

US Chairman and Senior Partner
See profile
Email

 

Rob Gittings, Vice Chairman

Rob Gittings

Vice Chairman, Client Service
See profile
Email

 

These interviews contain the opinions and views of the CEOs interviewed, and do not necessarily represent the opinions and views of PwC.