Innovation

2017 PwC CEO Survey: Innovation

How can companies remain relevant over the long haul? Innovation is often the most direct path to keeping an organization’s offerings fresh and disrupting an industry’s status quo.

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Innovation 

How can companies remain relevant over the long haul? Innovation is often the most direct path to keeping an organization’s offerings fresh and disrupting an industry’s status quo. Innovation thrives  when exploration is stimulated rather than suppressed, at businesses where employees are encouraged and empowered to be entrepreneurs, and able to take ownership of projects and unleash their creativity.  

 

"Without innovation, I strongly believe companies die over time." 

Mark Fields, President & CEO, Ford Motor Company

Collaboration for innovation: Why technology alone isn’t enough

A notable takeaway from our survey of 1,379 CEOs around the world: Nearly a quarter of those surveyed singled out innovation as their top priority for the coming year. So how do you make innovation a priority? And how do you cultivate it in your own organization?

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"Innovation is a hallmark to creativity...it's the key to everything we do. We don't put rearview mirrors on airplanes."

Ed Bastian, CEO, Delta Air Lines

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