About the survey: Methodology and approach

The key objective of the research was to gauge the opinions of senior banking leaders on the possible future shape of the banking industry around six themes - advanced analytics, customer centricity, open innovation, simplification, optimized distribution & regulatory enterprise integration. A total of 560 completed surveys were achieved with broad C-suite level respondents from global, regional, national and community banks across 17 markets with a turnover of US$50 million plus.

Who we spoke to...