14th Annual Global CEO Survey

Entertainment & Media industry summary
What future are you focusing on?

PwC’s 14th Annual Global CEO Survey confirms that CEOs in the Entertainment and Media (E&M) industry are taking a measured view of their companies’ prospects over the next 12 months and three years. This circumspect outlook represents a careful balance between the risks and opportunities presented by ongoing and sweeping change affecting every segment of the industry.

This year our findings show that customers’ ongoing migration to new digital consumption habits is seeing CEOs in the E&M sector take a view of their industry’s outlook, focused around three key issues:

1. Talent: Tackling the skills conundrum
2. Consumer spending and behaviours: Targeted innovation
3. Organisational structures: Reshaping for collaboration