Communications review: Shifting sands

Communications review: Shifting sands

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With a global circulation of over 18,000, PricewaterhouseCoopers' quarterly journal for communications executives is regarded as a "must-read." Communications review showcases some of the best global practices and leading-edge thinking regarding management and financial issues in the communications industry. Articles are authored by partners in our Communications industry practice.

Worldwide, the industry is experiencing major shifts that are bringing significant implications for providers. The interrelations and interdependencies among these various shifts mean companies face a complex matrix of change. In this issue of the Communications Review entitled "Shifting Sands", we look at these changes from a geographical perspective, focusing on the state of the Telecom market in the Middle East, Middle East Telecom deal activity, Middle East regulatory environment, targeting and listening to customers and also from the perspective of the customer.

The issue wraps up with our “Perspectives” section which features interviews with four senior executives of major players in the Middle Eastern telecom market offering their opinions and outlooks on where the industry is headed both locally and globally . The "Perspectives" interviews feature Deepak Padmanabhan of Emirates International Telecommunications, Mohammad Omran of Etisalat, Khaled bin Abdulrahman Al-Jasser of Saudi Telecom Company, and Dr. Saad Al Barrak of Zain Group.





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