For an understanding of the current retail sector in Russia and to forecast its growth, one needs to know its history, how it developed and came to where it is now.
This history is outlined in the first part of the film, proudly presented to you by PricewaterhouseCoopers. It shows how the retail trade in Russia changed over the decades from the pre-revolutionary era to today.
The second part of the film contains an analysis of the contemporary Russian retail market, its opportunities, trends and problems, and gives an outlook of how the sector is likely to develop in the future.
We hope you enjoy watching the film!
You can also order a DVD disc with the film.
