Indian entertainment and media industry: A growth story unfolds
Rising income levels and consumerism bred from the country’s strong economic growth are creating a growing demand for entertainment. This coupled with technological advancements, policy initiatives taken by the Indian Government that are encouraging the inflow of investment and initiative by private media companies will prove to be the key drivers for the entertainment and media industry.
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Global entertainment and media outlook: 2007-2011
A leading entertainment and media industry forecast. Covering the US, Europe, Middle East, Africa, Asia Pacific, Latin America, and Canada. In-depth global analyses and five-year growth projections for 14 industry segments.
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On Media: Copyright extension: Stay...just a little bit longer
On media, a publication for senior executives in the media industry, is produced by the UK advisory's valuation & strategy practice. This second edition provides input to the debate on copyright extension for sound recordings and describes some of our work on this topic. |
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Convergence monitor: The digital home
The first in a series of quarterly reports, this PricewaterhouseCoopers Convergence Monitor focuses on the use of technology at home. Are people using broadband, downloading movies and music, and willing to pay extra for better customer service? Find out in the report. |
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How to capitalize on lifestyle advertising in a customer-centric world
The most fundamental shift in the history of media usage is upon us. Consumers are empowered by new technology and distribution platforms to engage with media and advertising in new ways. They are interacting with content, not just taking it in. Advertisers can now gain far greater insight into consumer preferences, interests, and the consumer point of view than ever before. |
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Breaking down walls: How an open business model is now the convergence imperative
PricewaterhouseCoopers believes that a new and open business model is the way to manage convergence, realise its potential and enable sustainable shareholder value. Our analysis shows that many companies involved in the technology, content and distribution sectors are not achieving returns on capital investments and are struggling to create shareholder value. |
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On media: UK TV advertising: Structural decline or cyclical blip?
The first edition of On media, a new publication from the PricewaterhouseCoopers UK Valuation & Strategy team, focuses on the future of the UK TV advertising market and asks whether it is in structural decline or is the recent decline merely a cyclical blip.
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The rise of lifestyle media: Achieving success in the digital convergence area
This report analyses the impact of convergence on the video content, communications, advertising, and audience measurement industries in the Untied States. PricewaterhouseCoopers' goals in this report are to inform and stimulate discussion among industry participants about the ways in which convergence will create and destroy value.
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