Understanding and playing in a complex market
Public K-12 education in the US has been slow to adopt digital solutions to enhance and tailor instruction and help teachers and school districts meet reporting and continuing professional education requirements. Although the use of digital technology is widespread in higher education, budget and bureaucratic constraints have limited its use in public primary and secondary schools. However, roadblocks are beginning to disappear as school districts look for better ways to comply with the No Child Left Behind Act (NCLB), and public pressure mounts to improve the performance of US students relative to those in other developed nations.
Impetus for change coupled with market fragmentation in many sectors has created opportunities for corporate and financial investors. Since relatively little market information exists to guide dealmakers, our goal is to shed light on this rapidly evolving market, identifying its major segments, the nature of the competition, and other things investors should know before entering this market.
