Consumer Products Barometer™ archive

The Consumer Products Barometer compares the views of more than 50 senior executives in the consumer products industry with an all-industries cross-section of 135 business leaders.


Consumer Products Barometer: 4th quarter 2007


Download Consumer Products Barometer – Q4 2007 executive summary Executive summary (520kb)
The fourth quarter results show that more senior executives of consumer products businesses are now pessimistic about the US economy than optimistic. Own-company revenue growth projections dropped below the prior quarter’s and last year’s levels while concerns about oil/energy prices and three other potential barriers to growth — demand, monetary exchange rates and competition from foreign markets — increased notably.

On the positive side, international markets continued to hold up well. Quarterly performance showed the majority of those selling abroad increased sales while few decreased. Operational spending in 2008 is expected to be strong for several areas, most of all for new product or service introductions. Initiatives to expand to new markets abroad also continue to rise.

Consumer Products Barometer: 3rd quarter 2007


Download Consumer Products Barometer – Q3 2007 executive summary Executive summary (520kb)
In the 3Q 2007 survey, optimism regarding the US economy fell to 29% from 53% the previous quarter. Despite increasing uncertainty about the domestic economy, consumer products companies estimate their own companies' 12 month revenue growth projections at an average 6.8% — an increase from the prior quarter's 6.3%, and ahead of last year's projection of 5.7%. Furthermore, 92% of consumer products companies plan for growth, with 21% expecting double-digit growth.


Consumer Products Barometer: 2nd quarter 2007


Download Consumer Products Barometer – Q2 2007 executive summary Executive summary (326kb)
As optimism in the US and world economies continues to remain strong, senior executives of large consumer products companies raised their own companies’ revenue growth targets over the next 12 months to an average of 6.3%, up from a reported 4.8% in the first quarter of this year, and on par with projections a year ago at 6.2%.


Consumer Products Barometer: 1st quarter 2007


Download Consumer Products Baromete: Q1 2007 executive summary Executive summary (326kb)
PricewaterhouseCoopers' (PwC's) retail & consumer industry practice has teamed up with the firm's Management Barometer group and external research agency, BSI, extending the impact from the firm's quarterly Management Barometer to learn more about how consumer products companies in particular view the US and world economy, their projections regarding growth rates, their hiring and future investment plans and potential barriers to growth over the next 12 months—as well as selected "hot topics" uniquely relevant to the consumer products industry.





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