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Entertainment and Media publications
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Technology, Communications and Entertainment and Media Newsletter: Autumn 2009 |
Global Entertainment and Media Outlook: 2009-2013 |
Moving into multiple business models*: Outlook for newspaper publishing in the digital age |
Newsletters |
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Technology, Communications and Entertainment and Media Newsletter: Autumn 2009 |
 Autumn 2009 |
| News brief Technology, Communications and Entertainment & Media Industries |  March 2009 |
Publications Doing business and investing in IrelandIreland is one of the most favoured locations for investment in Europe, with over 1,000 companies from all over the world having chosen Ireland as their base to do business. However, despite the recent economic downturn, Ireland is still an attractive place to do business. This publication was produced in Ireland by a team of PricewaterhouseCoopers’ inward investment specialists. It draws on their extensive knowledge and experience of the critical issues faced by first time investors in Ireland including, laws, taxes, regulations and the business environment. |
 July 2009 |
New €100 million fund to help business: Is your company eligible? |
 June 2009 |
| Presentations | |
Marcel Fenez: Global perspective - Entertainment and Media Outlook |
 July 2009 |
Bartley O’Connor: Irish perspective - Entertainment and Media Outlook |
 July 2009 |
Global Entertainment and Media Outlook: 2009-2013 In its tenth year, the Global Entertainment and Media Outlook: 2009-2013 is PwC's flagship annual thought leadership publication for the entertainment and media sector. It provides in-depth global analyses on major global regions including North America, Europe, Middle East, Africa and Asia-Pacific and presents five-year growth projections for 12 different entertainment and media industry segments. |
 July 2009 |
Bang for your buck: The effectiveness of advertising in international media Advertising in international media is a small percentage of total advertising spend, although it is central to a number of categories for which targeting a specific high earning and frequent travelling group of business people is crucial. In this study commissioned by CNN International and PricewaterhouseCoopers, we provide insights into the relative effectiveness of international print, TV and their corresponding online properties. |
 May 2009 |
Moving into multiple business models*: Outlook for newspaper publishing in the digital age This publication examines the outlook for newspaper publishers, advertisers and media buyers, as they adapt to the digital revolution and deal with a global economic slowdown. The research focuses on two key issues, the change of consumer behaviour with respect to their consumption of news content, and the response of newspaper publishers, advertisers, advertising agencies and media buyers to these changes. |
 May 2009 |
On media: From riches to rags - Prospects for local newspapers In this UK report, regional and local press are shown as not only grappling with the challenges of the digital age, but doing so amid the most difficult economic conditions in a decade. This report argues that the need to re-examine the regional publishing model has become even more urgent against the backdrop of publishing companies needing to take action to reduce costs, technological advancements and more newspapers moving solely online. |
 April 2009 |
IAB internet advertising revenue report The internet advertising revenue report is conducted independently by PricewaterhouseCoopers LLP on behalf of the Interactive Advertising Bureau (IAB). The report measures US internet / online advertising revenue from information supplied by companies selling advertising online. The report includes data reflecting online advertising revenues from websites, commercial online services, ad networks and e-mail providers, as well as other companies selling online advertising. |
 March 2009 |
Media M&A insights: Analysis & opinions on European M&A activity Welcome to the 2009 edition of Media M&A insights from PricewaterhouseCoopers. This report provides an overview of M&A in the European media sector during 2008 with analysis and comment on the market’s principal trends, driving forces and outlook for 2009. |
 February 2009 |
12th Annual Global CEO Survey: Redefining success CEOs around the world are retrenching, indeed many claim to be entering ‘survival mode.’ Our 12th Annual Global CEO survey shows how the financial crisis shattered short-term confidence. The percentage of CEOs who were ‘very confident’ about their one-year revenue growth prospects dropped to 21%, the lowest level in six years. Uncertainty about the future is still running high and confidence no doubt continued to deteriorate after we completed the survey in early December. |
 January 2009 |
12th Annual Global CEO Survey: Technology, Communications, and Entertainment and Media industry summary Redefining success, the PricewaterhouseCoopers 12th Annual Global CEO Survey, explores how CEOs are reconsidering the fundamentals of business in response to extreme operating conditions and assuming responsibility for issues that were once considered outside the scope of industry. We interviewed 1,124 CEOs around the world between early September to early December, 2008. Here, we look specifically at what the 107 CEOs in the technology, communications, and entertainment & media industry think, and how they are dealing with a combination of challenges, never experienced before. |
 January 2009 |
On media: Navigating choppy waters This publication explores and highlights the benefits of leveraging intangible assets within the E&M industry, an area that has gone relatively untapped up to now. It also considers the impact of the current economic downturn on online advertising in three European countries which differ in the maturity of their online markets: the UK, Germany and Poland. |
 September 2008 |
Navigating the era of the empowered consumer* On March 4, 2008, PwC facilitated a day-long conversation among 36 senior advertising, content, distribution, and media professionals. The gathering brought together executives to explore the rapidly evolving technologies and changing consumer behaviors, and the uncertainty that these factors are creating around how companies do business, reach consumers, and monetize products and services.The paper demonstrates the thought provoking environments PricewaterhouseCoopers creates for senior executives. |
 July 2008 |
The medium is the message: Outlook for magazine publishing in the digital age The global publishing industry is going through a period of turmoil, as broadband penetration rises and new devices for delivering digital content arrive on the scene. consumers are increasingly switching from traditional print media to digital media, although the manner in which they are making the transition varies with age, gender and nationality. In this study, we have examined the outlook for consumer magazine publishers and media buyers, as they adapt to the digital revolution. |
 June 2008 |
On media: Recorded music - Who benefits from digital? Over the last decade, the music industry has been exposed to a rapid and changing environment. The emergence and rapid growth of digital distribution at the expense of physical formats has had a major impact for music providers. Over the last decade, consumers, artists and technology companies have gained from this digital disruption at the expense of many record labels, who have suffered falling revenues and profits in recent years. To that end, we believe it is a good time to re-assess the outlook for the industry. We gauge this changing landscape, particularly focusing on the economics of music,m in order to assess who benefits from the digital age, and what are the opportunities open to key players in the industry? |
 June 2009 |
2008 consumer intelligence series: The speed of life As part of our global consumer research programme, PricewaterhouseCoopers' entertainment, media and communications practice is conducting a series of consumer discovery sessions to elicit candid consumer feedback and gain an understanding of consumer attitudes and behaviours in a rapidly changing media landscape. This research will help identify emerging trends and provide fodder for consideration of how to monetise content. This publication is a summary of what we discovered when talking with three separate groups of consumers, ages 14–18, 19–24, and 25–34, about communications and media brand affinity. |
 April 2009 |
M&A insights 2008: Media sector In the report, we analyse the trends driving M&A activity in the European media sector and look ahead to 2008 and beyond. Forecasts for 2008 media M&A activity was strong in the first half of 2007 although the impact of the ‘credit crunch’ began to be felt in the latter part of the year. |
 February 2008 |
How consumer conversation will transform business This publication examines how new technologies and new methodologies are transforming a new source of consumer data - the customer's thoughts, intentions and innovative ideas obtained from conversations found in blogs, message boards, phone calls and other interactive media - into a dramatically deeper understanding of consumers. |
 January 2008 |
IAB Internet Advertising Revenue Report This report is an industry survey conducted by PwC and sponsored by the Interactive Advertising Bureau (IAB). The results reported are considered the most accurate measurement of Internet / online advertising revenues because the data is compiled directly from information supplied by companies selling advertising online. The report includes data reflecting online advertising revenues from Web sites, commercial online services, e-mail providers, as well as other companies selling online advertising. |
 October 2007 |
How to capitalize on lifestyle advertising in a customer-centric world Delves into the dramatic shift in the use of media by consumers and the impact this is likely to have on advertisers, their brands and the way in which commercial messaging is moved through the media. |
 January 2007 |
Contacts
- Susan Kilty
- Partner
- Tel: +353 1 792 6740
- Paul O'Connor
- Partner
- Tel: +353 1 792 6035
- Michael O’Neill
- Partner
- Tel: +353 1 792 6250
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