Growth reimagined

Some of the most interesting findings of PwC's 14th Annual Global CEO Survey deal with CEOs' views on emerging and developed markets. While emerging economies have been driving growth and are expected to continue to do so, CEOs are by no means turning away from developed markets. Yet emerging markets are becoming more and more critical, and an increasingly empowered global consumer has retailers and consumer goods companies partnering to meet the needs of high-growth locales and successfully compete with local brands.