Of all the opportunities enabled by the Internet of Things (IoT), one of the most exciting—and most current—is the advent of the Connected Home. The prospect of a “smart home” with solutions such as automated lighting, 24/7 video recording and cloud-based HVAC management has sparked a frenzy of market activity.
Of all the opportunities enabled by the Internet of Things (IoT), one of the most exciting—and most current—is the advent of the Connected Home. The prospect of a “smart home” with solutions such as automated lighting, 24/7 video recording and cloud-based HVAC management has sparked a frenzy of market activity. In the past year, multi-service operators (MSOs), telecommunication companies (telcos), original equipment manufacturers (OEMs), start-ups, and tech heavyweights have all entered the space with competing and complementary offerings. With so many players, how can any one company differentiate itself from the pack and own the home? Which specific strategies should companies adopt to ensure long-term success? Where should Connected Home players look to drive sustainable revenue growth? It turns out that all roads lead to one place: The customer experience.
In the September issue of Communications Review, we present, Owning the Connected Home: Customer experience as the ultimate differentiator. I hope you enjoy the article and encourage you to check back each month for the latest issue of Communications Review.
Global Communications Leader
A PwC article on business models for connected home services, why telcos and MSOs should offer them, and why customer experience is the key to success.
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