Transformation and Growth in Canada’s Forest, Paper & Packaging Industry
The Canadian Forest, Paper & Packaging (FPP) industry has survived one of the longest and deepest economic downturns in history, leaving the industry well positioned to grow and seize new opportunities. Ongoing trends such as a stronger Canadian dollar, a slower than expected U.S. economic recovery, continued growth in Asian markets, and structural changes such as declining paper use, have resulted in transformative initiatives to improve efficiency, develop new products and refine marketing and communication strategies.
Industry earnings are continuing to improve although results vary by company, depending on their product mix and market focus. However, industry executives are still concerned about the possibility of tough times ahead due to a variety of economic and business risks as reported in PwC's 17th Annual Global CEO Survey. For example, a key area of focus is adapting more quickly to changing technology.
In May 2014, at PwC’s 27 Annual Global Forest Industry conference, senior executives from the Americas, Europe and China came together in a roundtable1 to discuss the priorities facing the world's forest, paper and packaging sectors. One of the outcomes was that companies are recognizing the bottom line benefits of sustainability initiatives. These include money saved on energy costs, which is viewed positively by investors, as well as increased goodwill among consumers that are actively seeking out environmentally friendly products.
PwC provides services to companies throughout the forest, paper and packaging value chain, as well as their customers, suppliers and government agencies. We combine local and global knowledge of business trends and regulatory changes to help the forest, paper & packaging sector improve operational processes and make the changes needed to maintain a resilient and competitive industry.
Contact an industry professional in your area to learn more about what we can do for you.