On May 23, PwC presented five collaborative workshops in conjunction with the inaugural edition of C2-MTL, an international event that seeks to reinvent the business conference with its blend of commerce and creativity. Key sector stakeholders, including a number of our clients, took part.
The presentations included:
Aerospace integrators: are they the weakest link?, presented by Mario Longpré
Inaugural edition of an original annual event conceived by the Sid Lee creative agency
1,250 participants from the four corners of the business world representing industry, government, associations and investors, all sharing the desire to place more emphasis on creativity at business conferences
45 internationally renowned guest speakers and panellists, including senior executives from Cirque du Soleil and Fast Company, film director Francis Ford Coppola and Google Creative Lab’s Robert Wong, to name just a few