Directors' Cut - Social Media

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The explosion of social media over the past few years has not only revolutionized the way we communicate with each other personally and professionally, its also transformed the business environment, the way companies market to customers, the way they deal with employees, and the way they differentiate themselves. As directors and audit committee members, we believe you need to keep atop of these changes and understand their risks and opportunities. To help you in this process, we recently presented special Audit Committee Connect briefings on social media across the country.

Our objectives were to (1) provide the experiences and wisdom of top social media communications and regulatory experts in North America on best practices and trends, (2) provoke questions for directors to consider when discussing social media in the boardroom, and (3) give the directors attending the opportunity through electronic polling to share information on how they are dealing with social media challenges today — keep reading to see what they had to say.