Voluntary Sector Reporting Awards

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Accountability and transparency are of growing importance in the not-for-profit sector. They allow donors to make informed decisions about where they give; they help keep staff and volunteers motivated; they let directors demonstrate their organization's integrity; and they build confidence among an often cynical public. The Voluntary Sector Reporting Awards (VSRAs) give not-for-profit organizations a valuable opportunity to prove that they take the issue of high quality reporting seriously.

PricewaterhouseCoopers Canada, the Institute of Chartered Accountants in Ontario (ICAO) and Queen's School of Business (QSB) collaborated in 2008 to create the first Voluntary Sector Reporting Awards in Canada to recognize volunteer organizations that practice transparent reporting. The program continues in 2009 with the addition of a new category — international and national voluntary sector organizations headquartered in Ontario.

Designed to promote a higher quality of reporting, the VSRAs:

  • Reward best practices in financial and non-financial disclosure
  • Raise the standard of not-for-profit annual reports
  • Encourage more voluntary sector organizations to provide their financial information online

The awards are administered by the CA-Queen's Centre for Governance on behalf of the ICAO and QSB and the 2009 sponsor, PwC.

Nominations for 2009 are now closed. Award recipients will be announced in November.

Eligibility

The VSRAs accept publicly available annual reports from any registered charity operating primarily in Ontario, excluding those associated with municipalities, universities, hospitals and school boards. Divisions of national charities that produce separate annual reports in Ontario are also eligible. Contact the CA-Queen's Centre for Governance if there is some doubt about your organization's status.

Eligible organizations must have audited financial statements either included in the annual report or submitted with the report to complete the nomination. Entrants should submit the most up-to-date annual report for the last completed fiscal period. For example, those whose fiscal year ends early 2009 should nominate their 2008 annual report.

Online reports can be an interactive part of the organization's website or downloaded as a PDF or Word document. Where not provided on-line, reports can also be in hard copy format if made available or distributed to the organizations' stakeholders. Submitted online annual reports must remain in their original format during the judging period. If the report sits on an external website at the time of nomination, the VSRAs' judging panel will assume it is available to stakeholders.

Anyone can nominate an organization.

Selection criteria and process

Judges assess the annual reports on the following criteria:

  • Availability: Is the online annual report easy to find on the organization's website? For example, can visitors find the report within three clicks of the homepage, through a search facility or sitemap? Are hard copy versions distributed to stakeholders in a manner appropriate to the organization?
  • Clarity: Does your annual report clearly state your mission and list your achievements?
  • User-friendliness: Is there a good balance of design, content and functionality? Have you used graphs and pictures? Does your report complement other areas of your communications strategy?
  • Accessibility: Is your report easy to read and available in more than one format such as a download option from your website?
  • Impact: Does your reporting demonstrate transparency and include detailed financial and non-financial results? Does it tell a story to draw supporters to your work? Does it give information about the future?

A screening group will evaluate the annual reports for technical merit. The highest scoring annual reports will go through to the second stage and be judged by an independent panel of experts.

Once the VSRAs announce the winning recipients, each entrant will receive a copy of the technical screeners' completed checklist. Award recipients and short-listed organizations will receive a certificate of commendation and additional feedback on their reports based on the above criteria. The jury's decision is binding and no correspondence about the results is possible.

To learn factors that contribute to excellent reports, read: "Best in Class" Annual Reports: Results from a Focus Group and Imagine Canada's The Ethical Code.

How to enter

Nominations for 2009 are now closed.

Entries must include a link to your organization's most recent annual report including the audited financial statements if it is available online. However, if your annual report is not available online or if it does not contain the audited financial statements, you will be asked to e-mail an electronic version or mail a hard copy of the report or the audited financial statements upon submission of the nomination form. In this case you must also add a statement explaining when and how the hard copy annual report and/or financial statements are distributed to the organization's stakeholders and how this is sufficient to meet your organization's accountability to its stakeholders.

The VSRA will not penalize organizations that provide only hard copies of their annual reports or their audited financial statements as long as this explanation accompanies their nomination.

Award categories and prizes

Submissions fall under one of five categories:

  • NEW category: National and international focused organizations headquartered in Ontario
  • Total revenues over $10 million
  • Total revenues from over $1 million to $10 million
  • Total revenues from $500,000 to $1 million, and
  • Total revenues less than $500,000

Although nominators must classify the reward category for which they qualify, the CA-Queen's Centre for Governance makes the final category assessment upon reviewing the submitted annual report.

Winners in each category will receive a $5,000 award for training and development, to be announced at a fall luncheon.

2008 finalists

Greater than $ 5 million in Total Revenue

  • Canadian Cancer Society, Ontario Division
  • Covenant House Toronto
  • St. John Council for Ontario (St. John Ambulance)
  • United Way of Greater Toronto

From $1 million to $5 million in Total Revenue

  • Kingston Literacy
  • United Way of Greater Simcoe County

From $500,000 to less than $1 million in Total Revenue

  • North York Harvest Food Bank
  • Ontario Agri-Foods Education Inc.
  • Sarnia-Lambton "Rebound" — A Program for Youth

Less than $500,000 in Total Revenue

  • Children's International Learning Centre
  • Hospice King-Aurora (Hospice King)

2008 recipients

The winners of the first annual Voluntary Sector Reporting Awards were announced at a luncheon ceremony in North York on November 24, 2008. At a time when financial reporting is becoming increasingly important to organizations of all types and sizes, the VSRAs recognize those organizations within Ontario's diverse and growing not-for-profit sector that have achieved best practices.

The winners are:

Total revenues over $1 million — a tie

  • Covenant House Toronto
  • United Way of Greater Toronto

Total Revenues of $500,000 up to $1 million

  • Sarnia-Lambton "Rebound" — A Program for Youth

Total Revenues less than $500,000

  • Children's International Learning Centre