Real Measures For Market Realities

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For over a decade, a single metric —share value— has dominated market evaluations and corporate goals. Today, the consensus is that a range of more meaningful factors should be used to guide long-term company performance. Real growth will need to be generated internally from product and service quality, customer satisfaction, innovation and operating efficiency. Performance management can help companies bridge the gap between short-term market expectations and long-term durability.

The following publication discusses which indicators should properly be used to evaluate true company performance and how companies can manage their performance while markets adjust to new economic realities.