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Global CEO Survey – The Canadian Summary

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Delivering Results: Growth and Value in a Volatile World

15th Annual Global CEO Survey

Global CEO Survey Microsite

Twitter Coverage: #ceo_survey

In the PwC 15th Annual Global CEO Survey, we asked CEOs how they see the global economy evolving this year and beyond, and how they expect to deliver business results in this environment.

We surveyed 1,258 business leaders from 60 countries, including 130 in Canada.

Globally, what we found was a growing sense of preparedness and a surprising optimism: chief executives were nearly three times as confident of their companies' growth this coming year as they were in the global economy's growth. Their strategies to achieve this success centre around addressing three areas:

  • Balancing global capabilities and local opportunities
  • Resilience to global disruptions and local risks
  • The talent challenge

Here in Canada, resilience was a key theme for CEOs. Compared to their global counterparts, Canadian CEOs were less financially affected by major 2011 crises events like the European sovereign debt crisis and the Japanese earthquake and nuclear crisis.

This doesn't mean Canadian CEOs aren't worried - two thirds are concerned about uncertain or volatile economic growth, while half are concerned about the lack of stability in capital markets. Close to 50% believe that the global economy will decline over the next 12 months.

But Canadian CEOs may be in a better position to adjust their business strategy and operations to face whatever comes their way because of greater economic stability compared to many of their counterparts around the world.

For an in-depth look at the survey results, please visit our Global CEO Survey microsite.

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