Cookie information

Cookies are small text files that are placed on your computer by the websites that you visit. They are widely used in order to make websites work, or work more efficiently, as well as to provide information to the owners of the site. The use of cookies is now standard for most websites. If you are uncomfortable with the use of cookies, you can manage and control them through your browser, including removing cookies by deleting them from your ‘browser history’ (cache) when you leave the site.

Types of cookies

  • ‘Session’ cookies remain in your browser during your browser session only, ie until you leave the website.
  • ‘Persistent’ cookies remain in your browser after the session (unless deleted by you).
  • ‘Performance’ cookies collect information about your use of the website, such as webpages visited and any error messages; they do not collect personally identifiable information, and the information collected is aggregated such that it is anonymous. Performance cookies are used to improve how a website works.
  • ‘Functionality’ cookies allow the website to remember any choices you make about the website (such as changes to text size, customised pages) or enable services such as commenting on a blog.

Use of cookies by PwC

The following table explains the way in which we use cookies on this website.

Cookie Name Purpose Type Duration
CEO Survey pwcgeo Stores the visitors geographical location preference in order to tailor content to them from the CEO Survey microsite First Party Persistent 60 days
CEO Survey pwcint Stores the visitors industry sector preference in order to tailor content to them from the CEO Survey microsite First Party Persistent 60 days
Webtrends PWC_WOD Visitor Identification sessions set by the tag server. Visitor ID based on IP address. The cookie records site id, time of last access, time of start of visit and account ID. First Party Persistent 2 years
Webtrends ACOOKIE Visitor Identification set by Java Script. The cookie records Visitor id, time of last access and time of start of visit. Third Party Persistent 2 years
Google Analytics __utma This cookie is typically written to the browser upon the first visit. If the cookie has been deleted by the browser operator, and the browser subsequently visits pwc.com/gx, a new __utma cookie is written with a different unique ID. In most cases, this cookie is used to determine unique visitors to pwc.com/gx and it is updated with each page view. Additionally, this cookie is provided with a unique ID that Google Analytics uses to ensure both the validity and accessibility of the cookie as an extra security measure. First Party Persistent 2 years from set/update.
Google Analytics __utmb This cookie is used to establish and continue a user session with pwc.com/gx. When a user views a page on pwc.com/gx, the Google Analytics code attempts to update this cookie. If it does not find the cookie, a new one is written and a new session is established. Each time a user visits a different page on pwc.com/gx; this cookie is updated to expire in 30 minutes, thus continuing a single session for as long as user activity continues within 30-minute intervals. This cookie expires when a user pauses on a page on pwc.com/gx for longer than 30 minutes. First Party Persistent 30 minutes from set/update.
Google Analytics __utmc Historically, this cookie operated in conjunction with the __utmb cookie to determine whether or not to establish a new session for the user. For backwards compatibility purposes with sites still using the urchin.js tracking code, this cookie will continue to be written and will expire when the user exits the browser. However, if you are debugging your site tracking and you use the ga.js tracking code, you should not interpret the existence of this cookie in relation to a new or expired session. First Party Persistent Not set.
Google Analytics __utmv This cookie is not normally present in a default configuration of the tracking code. The __utmv cookie passes the information provided via the _setVar() method, which you use to create a custom user segment. This string is then passed to the Analytics servers in the GIF request URL via the utmcc parameter. This cookie is only written if you have added the _setVar() method for the tracking code on your website page. First Party Persistent 2 years from set/update.
Google Analytics __utmz This cookie stores the type of referral used by the visitor to reach pwc.com/gx, whether via a direct method, a referring link, a website search, or a campaign such as an ad or an email link. It is used to calculate search engine traffic, ad campaigns and page navigation within pwc.com/gx. The cookie is updated with each page view to pwc.com/gx First Party Persistent 6 months from set/update.
PwC Poll PwCPollLogId Stores the ID # of a poll taken by the visitor used to tailor content of a dynamic poll and display the visitor's results First Party Persistent 1 year from set/update.
PwC Poll PwCPollResponse-000 Stores the ID of a visitor's choice on a poll question.  The "000" in the name of the cookie will be the question ID # and the value of the cookie is set to their response to a question.  The Number of cookies set will be based on how many questions they respond to. First Party Persistent 1 year from set/update.

By using this website, you agree that we can place these cookies on your computer/device for the above purposes.