Going West

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Maximising success with Western European vendors

Going West

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With a burgeoning appetite and increasing competition among companies and institutions from Emerging Markets (EM) for acquisitions and alliances in Western Europe, prospective buyers must ensure that they position and present themselves in the best possible light when approaching Western European vendors, in order to obtain and maximise their chances of completing a successful deal.

This paper offers some insights on the steps that companies might consider while acquisitions of Western European companies to make the deal work for both parties and improve their chances of obtaining better access to relevant opportunities. The publication is available in Russian with statistics on Russia only.