This is the 10th anniversary of a survey which began in 1993, when it represented the
views of wealth managers across Europe. Since then, PricewaterhouseCoopers has launched similar surveys covering North America, South Africa and, this year
for the first time Asia. During this time, PricewaterhouseCoopers has built an enviable reputation as experts in the industry. This time, the survey has been consolidated to include results from Asia, North America as well as Europe, with over 100 wealth managers from around the world now participating.
With its coverage now global, we are able to identify key trends, emerging issues and different national characteristics as well as differences in models, not only within Europe, Middle East and Africa (EMEA) but also in North America and Asia. These are critical for institutions offering global services and for national institutions, whether they operate in either onshore or offshore jurisdictions around the world.
Based on the in-depth information collected, we are able to provide advice on request about market entry, strategy, merger and acquisitions, due diligence,
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operational effectiveness, regulation, risk management and taxation to both participants and non-participants.
The period since our last survey has been very tough for wealth managers. The downturn in the market heralded by our 2001 survey hit even more deeply than anticipated and has lasted longer than expected. However, we are now seeing the green shoots of recovery and, looking forward, all is not doom and gloom. It has become evident that focus is critical and how wealth managers target and serve clients in the different bands of the wealth pyramid is fundamental to success.
We again extend our sincere thanks to the many senior executives across the world who participated in this survey on behalf of their institutions and took the time to answer the many detailed questions. We are also appreciative of the candour and insight they provided on key topics. As before, we welcome feedback on the survey, and how it can be further improved for the next edition.
Bruce Weatherill
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